JK Imaging, Ltd., the worldwide licensee for KODAK PIXPRO Digital Cameras and Devices, announced today a unique partnership with four daring travelers soon to set out on a journey through all 50 states in the U.S. in under seven consecutive days. Tipsy Elves, a holiday-themed apparel company is the sole sponsor of this adventure, and is excited about this opportunity to work together on this record-breaking journey. On July 10th, the trip will commence, marking the first time in history so much American geography has been attempted to be covered by any traveler in such a short period of time. The four man team will document the trip for the world to see with the KODAK PIXPRO SP360 Action Cameras, a SP1 Action Camera and a compact S-1 Micro Four-Thirds Camera.

Brian Mehrens, Chris Watson, Josh Willis and Nate Williams, known as “The 50 states team,” have a passion for adventure and exploring, and have traveled the world together for the past 15 years. This year they wanted to take their voyaging to a new, higher level and cover over 13,000 miles, over 7,000 primarily by car, through all 50 states in under 7 days. To the group, it is not just about the challenge, but also how they can best capture and share this amazing – and fast – journey with the world. When the team approached JK Imaging, the company was thrilled and ecstatic to participate in giving the guys multiple SP360 Action Cameras that will capture this historic journey and allow their followers to experience their travels in a whole new light.

“We are very excited to help the 50 states team achieve their goal and complete this epic adventure,” said Paul Meyhoefer, Vice President of Marketing for JK Imaging. “Using the SP360 to document this trip, the guys will be able to capture interactive video in 360° for the first time, allowing us to follow every detail of this journey which will start and finish in under 168 hours.”

The 50 states team, Tipsy Elves and JK Imaging are enthusiastic for others to share in this epic journey. Throughout the trip, the team will be sharing all of the excitement and interactive 360° footage captured with the SP360 cameras via social media. Followers can use #50states7days and @50states7days to stay updated on the latest whereabouts of the team. Followers can also show their support by posting their own photos on Facebook, Instagram and Twitter of their epic journeys.

The 50 states team will not be hard to spot driving across America in their SUV and Tipsy Elves Americana apparel. The starting line of the trip is in Maine and after driving through 48 states, the team will finish off the trip by flying to Hawaii and Alaska. At the journey’s end, Brian Mehrens, a professional videographer, will produce a creative time-lapse video from the footage taken with the SP360 Action Camera. For product availability and more information, please visit:

About JK Imaging Ltd.

JK Imaging Ltd. is a privately held company headquartered in Los Angeles, California with additional sales offices worldwide. The executive team is comprised of experienced sales and marketing officers with extensive backgrounds in digital imaging and global distribution. JK Imaging, Ltd. services North America, South America, Europe, Asia and the Middle East. For more information, visit

About Kodak

Kodak is a technology company focused on imaging. We provide -- directly and through partnerships with other innovative companies -- hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at, follow us on Twitter @Kodak, or like us on Facebook at Kodak.

Tracy Christall

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