Eastman Kodak Company and JK Imaging Ltd., the worldwide licensee for KODAK PIXPRO Digital Cameras and Devices, today announced the US availability of its next generation KODAK PIXPRO ORBIT360 4K VR Camera, a compact, single-body design targeting the rapidly growing 360° VR video consumer market and providing an immersive visual experience.

“We are very proud to be one of the first companies to bring 360° VR cameras to market over 3 years ago,” said Paul Meyhoefer, Vice President of Sales and Marketing for JK Imaging Ltd., “The new ORBIT360 4K is our 3rd generation 360° VR camera and answer to the growing demand of every day consumers that want to be able to capture more of their experiences and adventures. The ability to push the boundaries of traditional photography and integrate immersive 360° technology into a camera solidifies our commitment to bringing leading-edge technology to market.”

The ORBIT360 4K’s innovative and stylistic approach to an all-in-one 360° VR camera, is equipped with two 4K fixed focus lenses housed on either side of the futuristic camera body. Each lens is designed to work in tandem, to capture and automatically stitch 360° 4K video* and easily upload 360° photos and videos to FACEBOOK and 360° interactive videos to YOUTUBE, on the go via the camera’s smart device mobile APP.

The ORBIT360 4K camera is a hybrid with three available recording modes. Consumers are now able to shoot according to their environment with: 360° Spherical View, 4K Full Frame 197° Super Wide Angle (Front Mode) and Hemisphere View (Globe Mode) making the camera much more than just the latest 360° VR camera to hit the market.

The ORBIT360 4K VR Camera is available for purchase online now at kodakpixpro.com and amazon.com with the ORBIT360 4K Satellite Pack retailing for $549.99US MSRP and includes one 360° VR camera, a selfie stick, threaded adapter screw for 3rd party accessories, two Bluetooth® remote controls for even easier control of the camera and other smart attachments and parts that make 360° photography a snap. The ORBIT360 4K Adventure Pack, retailing for $499.99US MSRP will be available in the coming weeks. All KODAK PIXPRO 360° cameras in the line include complimentary PIXPRO Editing and Stitching software for both MacTM and PCs and free PIXPRO 360 Remote Viewer APPs for iOS and ANDROID smart devices.

*4K Video refers to 8 million pixels [1:1] aspect ratio vs. Standard 4K [16:9] aspect ratio.

About JK Imaging Ltd.

JK Imaging Ltd. is a privately held company headquartered in Los Angeles, California with additional sales offices worldwide. The executive team is comprised of experienced sales and marketing officers with extensive backgrounds in digital imaging and global distribution. JK Imaging, Ltd. services North America, South America, Europe, Asia and the Middle East. For more information, visit kodakpixpro.com

About Kodak

Kodak is a technology company focused on imaging. We provide -- directly and through partnerships with other innovative companies -- hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at Kodak.

Tracy Christall

< Back to Press Room