WORLDWIDE LICENSEE OF KODAK PIXPRO DIGITAL CAMERAS & DEVICES JOINS RBA COALITION IN SUPPORT OF GLOBAL SUPPLY CHAIN INITIATIVES

JK Imaging Ltd., the worldwide licensee of KODAK PIXPRO Digital Cameras and Devices announced today that the company has joined the Responsible Business Alliance (RBA), the world’s largest industry coalition dedicated to corporate social responsibility in global supply chains.

As a member of the RBA, JK Imaging joins a coalition of more than 150 electronics, retail, automotive and toy companies with combined annual revenue of over $5 trillion. RBA members pledge and commit themselves to support continual improvements in the social, environmental and ethical responsibility of their supply chains.

“Servicing and providing digital cameras and devices to our customers and retailers goes far beyond the electronics themselves,” said Paul Meyhoefer, Vice President of Sales and Marketing for JK Imaging Ltd. “Our decision to join the RBA solidifies our ongoing commitment to be responsible corporate citizens and remain accountable for every aspect of product development, manufacturing and distribution of the KODAK PIXPRO line.”

In light of globalization and the creation of borderless societies with access to virtually limitless consumer goods, becoming a member of the RBA and adopting the association’s vision is an impactful and meaningful step to help create sustainable value for workers, the environment and business.

In addition to RBA members, thousands of companies that are Tier 1 suppliers to those members implement the RBA Code of Conduct. More than 3.5 million people from over 120 countries contribute to the manufacture of RBA members' products.

About JK Imaging Ltd.

JK Imaging Ltd. is a privately held company headquartered in Los Angeles, California with additional sales offices worldwide. The executive team is comprised of experienced sales and marketing officers with extensive backgrounds in digital imaging and global distribution. JK Imaging, Ltd. services North America, South America, Europe, Asia and the Middle East. For more information, visit kodakpixpro.com

About Kodak

Kodak is a technology company focused on imaging. We provide -- directly and through partnerships with other innovative companies -- hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at Kodak.

Tracy Christall
310-755-6855
tracychristall@jkimagingltd.com

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